LEVEL: intermediate/ADVANCED

Circular footwear:
Business & Design Strategies

This course helps participants see the forest for the trees when it comes to what circularity actually means and why we should strive for it.

In this day and age everyone seems to be convinced that we should work more sustainably, but what does that entail, how can we separate fact from fiction and develop a true helicopter view of the environmental crisis as a whole and of how the footwear industry could help solve it?

Once we have done that, how can we translate this knowledge into a clear business roadmap and design strategy for our company that could take us through at least the next 5-10 years?

And finally: how can we achieve the necessary changes in our company and get everyone on board to actually implement these strategies, step by step?

Those are the questions that this course will help you answer through video classes and personal consulting.


Pete Lankford

Product Designer l Sustainability Expert l Strategic Leader
Pete Lankford has been an innovator in the footwear industry for over 25 years and currently works at the forefront of sustainability to advance circular footwear solutions. His approach seeks to reconcile a possible and necessary future to the traditional business model where product responsibility ends at point of sale. 

His early career started at Design Continuum in Boston and Exeter Research, a biomechanics and footwear design firm in New Hampshire. As design director with Timberland, Pete defined and developed impactful new initiatives for the company, notably Timberland Boot Company and many of the most commercially successful, sustainable Earthkeepers collections.


Nicoline van Enter + her network

Founder of The Footwearists | Sustainability Expert & Consultant

Author and instructor business strategies
Nicoline van Enter is a world-renowned footwear futurist and founder of both Footwearology - the only online academy for footwear professionals - and The Footwearists, an international innovation platform for the footwear industry that includes experts such as Pete Lankford. Over the past ten years she has specialized in sustainable footwear innovation and has become convinced that we are not able to move towards truly circular products, unless we also adjust our business model to accommodate and finance the necessary changes to our entire supply chain.

In this course she will share her experiences in connecting companies across the supply chain in more sustainable business models, from material and machine suppliers, to brands and retailers. She will also interview several of these companies about their experiences and future vision, both for the video classes and the live classes.
class overview

Course Contents


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